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How Cable Can Profit From the New Video Streaming Wars
Date / Time: Thursday, July 11, 2019, 11.00 a.m. New York / 4.00 p.m. London
Overview:
 
sponsored by
participating companies
Speakers
Alan Breznick, Cable/Video Practice Leader, Light Reading

Michael McCluskey, Vice President, Technical Sales, Espial

Candice Mayberry Storsveen, Marketing Director, HBC

Jason Hansen, Chief Technology Officer, Conway Corp.

Led by Apple, Disney and AT&T, some of the world’s largest media companies have entered or are now entering the booming streaming video space. For existing streaming providers, this will make the streaming space riskier and messier. For consumers, it may mean needing to subscribe to every streaming service they want separately. All of this may end up jeopardizing the biggest benefits of streaming video – namely, the superior user experience and lower costs of OTT.

But there may be a silver lining for cable here. Light Reading and Espial invite you to attend a webinar focused on the potential advantages that the increasingly crowded streaming space may offer for cable operators. This webinar will bring in industry leaders to discuss the new avenues and new ways that operators can reinvent their business models and services to make a profitable comeback in the streaming video market. Michael McCluskey from Espial, Candice Mayberry Storsveen from HBC and Alan Breznick will participate in a panel-style discussion to provide their valuable perspective on this topic.

Taking place on July 11 at 11 a.m. EST the webinar will cover:

  • The existing OTT video landscape and current cable ecosystem
  • A summary of key action items for pay-TV operators
  • A panel discussion to explore new business models and technology considerations



 

Alan Breznick, Cable/Video Practice Leader, Light Reading
Alan Breznick has tracked the media, telecommunications, broadband, and consumer electronics industries for more than 20 years. Before switching over to Heavy Reading in 2007, he was the original editor of Light Reading Cable Website and founding author of Heavy Reading's Cable Industry Insider. At Heavy Reading, he primarily focuses on cable/MSO services, technologies, and networks, as well as IPTV infrastructure. Alan was formerly a broadband analyst for Kinetic Strategies and a contributing analyst for One Touch Intelligence. He previously reported for Communications Daily, Cable World, Multichannel News, Broadband Daily, Crain's New York Business, and Genuine Article Press, among other publications.

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Michael McCluskey, Vice President, Technical Sales, Espial
Mick McCluskey is Espial’s VP of Product Management and is a seasoned executive leader with over 25 years’ experience in defining and delivering product strategy and leading strategic customer engagements. Mick has a track record of focus on go-to-market strategies, building and accelerating revenue streams, delivering SaaS-based solutions and has a laser focus on customer satisfaction. With Espial Elevate, Mick is driving a truly disruptive TVaaS solution which permits payTV operators achieve business success in a rapidly changing market.

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Candice Mayberry Storsveen, Marketing Director, HBC
Candice Mayberry Storsveen is a results-driven marketing leader, with 12+ years of experience in telecommunications and a diverse skill set in strategic planning, business development, marketing, advertising, and web and print design. As the Marketing Director at Hiawatha Broadband Communications, she drives organizational growth through data monitoring and analysis, multifaceted strategic marketing and advertising, and staff development.

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Jason Hansen, Chief Technology Officer, Conway Corp.
Katherine Jason Hansen is the Chief Technology Officer at Conway Corp in Conway, Arkansas. Always mindful of the future and with the vision and courage to explore alternative solutions, Jason strives to improve and expand the company’s advanced telecommunications services and internal work flows which pair well with Conway Corp’s dedication to delivering exceptional services to the community. Leading by example, his passion and work ethic motivate his team to continually focus on engineering and delivering affordable, reliable, innovative and environmentally sound services to the employees of the company and the citizens of Conway.
A graduate of Hendrix College, Jason joined Conway Corporation in 1999 and served as the Wide Area Network Administrator from 2002 until 2007 when he was named Manager of Broadband and Video Services. In 2011, Jason was promoted to CTO, managing the company’s Information Systems, Application Development, Broadband, Voice, and Video teams.

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