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Do You Really Understand Your Subscriber Usage Patterns? Analytics to the Rescue!
Date / Time: Tuesday, July 23, 2019, 12.00 p.m New York / 5.00 p.m London
Overview:
 
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Speakers
James Crawshaw, Senior Analyst – Service Provider IT and Automation, Heavy Reading

Walter Kenrich, Sr. Director of Product Management, Ribbon

Globally, mobile data traffic grew around 60% last year and is expected to grow by a factor of four between 2018 and 2022. So how can operators leverage these massive amounts of data to their benefit?

With analytics, operators can leverage all that data to develop new business models that go beyond traditional connectivity. When harnessed effectively, analytics delivers new customer insights that help operators make smarter business decisions, reduce costs and improve operational efficiencies. Operators have only just begun to scratch the surface in terms of the lucrative business opportunities that data analytics presents.

In this webinar we will explore how big data analytics enables operators to proactively respond to changing network and market dynamics, such as:

  • Voice-over-LTE (VoLTE) and IMS network and subscriber performance metrics to discover end-to-end interoperability problems
  • Improving/Enabling self-care and reducing call-center contact
  • Identifying subscribers who have the potential to churn or move to a competitor
  • Distinguishing network, application and device issues associated with poor subscriber experience
  • Helping to optimize investment decisions for broadband, voice and IoT

 

James Crawshaw, Senior Analyst – Service Provider IT and Automation, Heavy Reading
James leads Heavy Reading's OSS/BSS research service. He examines the breadth of software used by communications service providers in customer, business, service and infrastructure management. James's areas of focus include BSS, OSS, SDP, policy management, revenue assurance, service assurance, analytics and business intelligence. He is particularly interested in the impact of SDN and NFV on operator's IT systems.

Prior to joining Heavy Reading, James worked for more than 15 years as an analyst covering technology and telecom companies for various investment banks and industry research firms. He previously worked as a management consultant in industry.

James holds a BSc and MEng in Electrical and Mechanical Engineering from the University of Manchester, England.

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Walter Kenrich, Sr. Director of Product Management, Ribbon
Walter Kenrich is the Director of Product Management for Analytics at Ribbon Communications, a leading provider of VoIP security and cloud-native solutions. Walter has over 20 years of product management and marketing experience for SIP security, big data, cloud, session border controllers, IP telephony solutions and contact center applications. At Ribbon Communications, Walter has brought many innovative solutions to market and currently oversees the product line management across Ribbon’s analytics solutions. Before joining Ribbon Communications, Walter held VP and Director level positions in product management and marketing while at Cisco, Empirix, and Vertical Communications.

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Glenn Calafati, Global Marketing Director, Ciena
Glenn Calafati has responsibility for business development within the content industries segment. In this role, he consults with cable operators and media companies on next-generation technologies and service development. Prior to joining Ciena, he was Vice President of Product Development and Technology at Sidera Networks and held similar technology roles at the data center operator Telx and Cablevison's Lightpath division. As Chief Engineer at Cablevision, Glenn led the network planning and architecture defining Ethernet Service delivery architectures for voice, video and enterprise data services across core, distribution and access layers. He started his career with Verizon where he held several technology roles in operations.

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